EXIT VALHALLA

BOOK

TITLE: Wrestling with Unicorns

#wrestlingwithunicorns

SUBTITLE: Navigating the turbulent and disruptive oceans of private capital markets.

 

Forthcoming book c.100 pages.

 

Author: Mike Henebery

Foreward: Tony Jiménez (LINKEDIN)

The book recounts the author’s experiences of founding/co-founding 4 start-ups that either achieved “Unicorn” status (Gresham PE), could have achieved that status (Palio Capital) or plan to achieve Unicorn status : Fabify.com (a b2c platform for big fashion apparel brands to liquidate overstock in a controlled way) and ExitValhalla (a b2b consultancy to SME owner managers, see this website for further background).

 

The main conclusions of the book :

1 private capital markets offer superior risk adjusted returns (compared to public capital markets).

 

2 there is a power shift to private capital markets manifested by exponential growth in the richest Family Office LPs.

 

3 no-one wants to “buy” the index in private capital markets, capital chases the most successful investment managers.

 

4 democratisation of access to private capital markets (to non C-suite workforce) is in its infancy and warrants encouragement.

 

5 the prevailing wisdom in private capital markets towards maturity cycle specialist funds (eg “start-up”, “scale-up”, “mature”) is potentially inferior  regards risk-returns when compared with the #MvrckCapital strategy which will facilitate access across the maturity spectrum, targeting the best management teams and business plans. 

 

6 Further the economic cycle will never be in synch with GP fund cycles so a GP such as #MvrckCapital with flexibility to alter the balance of PE and credit throughout the cycle is more evolved re risk returns.

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© 2020 by ExitValhalla Consulting OÜ (14899027)

Telliskivi 57-105, 10412 Tallinn, Estonia

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